The "Oyjai" cell phone charm has been a hit with Strapya readers for a while, but I didn't truly understand the wonder of it until l I saw it in the flesh. Like the Nintendo DM Cell Charm this novelty charm comes straight to geeksugar from Japan via reader chuger. My translation expert tells me that "Oyjai" means "old man," which helps explain the charms online ad: "Have you ever experienced 'Friday night' in shinbashi, Japan? You might see tons of oyaji drunken and making a scene everywhere." And I ask: Is there anything funnier than a drunken man clutching his bottle? As long as it's all fun and games, I think that answer is decidedly no.

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